A Chartered PR Practitioner with over 25 years of experience
My name is Lindsay Colbeck, a freelance PR and Communications Consultant from the North West of England.
With me on your side you will benefit from specialist skills and knowledge, an enviable PR contact list, my commercial focus, and my wider services.
Continually learning
Keeping you ahead of the competition
I entered the world of freelancing in 2015. The 15 years before I started my own business, I gained valuable experience working for large corporations. Throughout my career I have always valued self-development and it’s this commitment to learning and keeping up to date with the latest industry knowledge and targeted techniques that has resulted in me being awarded Chartership by the Chartered Institute of Public Relations (CIPR).
My personal approach
A rounded and authoritative (yet friendly) experience
To get you optimum results I combine four elements. My commitment to give you my complete focus and attention. My experience of working in several sectors to create for you an effective PR strategy in line with your goals and vision. To utilise the strong relationships that I have built with journalists and media contacts. And my guarantee to respect your budget and keep track of every penny – working with charities has embedded this crucial mindset.
A commercial focus
Bringing your stories to life
Being a freelancer means that I’m flexible to your needs. It could be that you need someone like me to be an extension to your existing workforce, or it could be that you need to bring in a consultant to support you with a specific campaign or project. No matter how you want to work with me, I will share your employees’ dedication to your organisation’s success and work as part of a team. You benefit from gaining a specialist and freeing up others to focus on what they do best.
I know what makes a news story and how to tell it.
You probably have more stories to share than you think. I’ve a talent for uncovering stories that will be of interest to your customers, your target audience, or your potential donors, and finding the perfect angle that will genuinely resonate and influence them to take action.
"LINDSAY HAS BECOME A KEY PART OF OUR TEAM BY GETTING TO KNOW OUR BUSINESS INTIMATELY AND PASSIONATELY WORKING SIDE BY SIDE WITH US TO ACHIEVE OUR GOALS."
Sebastian Moss, Director George Moss & Sons Ltd.
Mike Parr
Chief Executive, St Joseph’s Hospice, Liverpool
Lindsay has been invaluable in helping us to raise our organisational profile, manage risk, improve the quality of our communications internally and externally, professionalise our relationships with the broadcast and print media and develop our social media.
Charlotte Dean
Managing Director P3 People Management
She spends time talking with us through specific topics to really understand our perspective and the message we want to portray. Human resources can be a complex and broad area, and Lindsay researches all topics so thoroughly that you would think her background was in HR!
Kristyna Hunt
Head of Communications
Ideal Carehomes
She immediately understood our brand and ethos and this was clear in the press releases she prepared for us. She fitted straight into the team and established great relationships with all our homes and has been there to support them and myself.
Sebastian Moss
Director, George Moss & Sons Ltd.
As a Freelance PR Consultant, Lindsay has become a key part of our team by getting to know our business intimately and passionately working side by side with us to achieve our goals.
She is not only a pleasure to work with but also gets results.
Adeline Bibby
Director, Addi’d Value
Lindsay is an absolute find. I’ve worked with her on a range of PR and content-related projects over a 10 year period –
that speaks volumes in itself. Not only does she have extensive knowledge and a commercial and holistic approach to PR and content, she is a pleasure to work with.
Jonathan Moore
Chief Executive, Stockport Credit Union
Lindsay has worked on two projects with Stockport Credit Union… On the second campaign, where she had to deal with eight chief executives, she had the patience of a saint whilst we worked out what we collectively wanted.
Clear objectives, a robust approach, and measurable results
The strategies I create for you will echo your unique requirements. What remains a constant is my commitment to get you the best results from the stories your audiences need to hear.